Functieomschrijving You will be the main driver of marketing around new and existing product ranges across Europe, through developing and rolling out inspiring campaigns. You’ll have the freedom to propose fresh creative ideas which touch on all areas of marketing, online and offline. No two days will be the same, as you get stuck into building a brand which appeals to both owners and operators of machinery across various sectors and European countries. 

Key responsibilities: 

• Collaborate to define an on-brand marketing strategy for your products with clear objectives and measurable goals;
• Work closely with the product team to ensure that machines are launched in the right way and in the key markets;
• Collaborating with the wider marketing team to ensure out Press & PR is top notch, that the website it up to date and appealing and advertising is booked to showcase the brand;
• Write and produce clear and concise briefs for marketing comms, managing extensive photography, video and CGI to support the key product attributes;
• Deliver timely & effective marketing communications across all channels;
• Working with numerous external agencies and freelancers, helping to keep all the plates spinning;
• Maintain a keen understanding of the Material Handling industry, to help you relate to customers and spot sales opportunities;
• You will be reporting to the Senior Marketing Manager.

As part of a small, highly-ambitious marketing team, there will be opportunities to support in the ongoing needs of the whole MH department including (but not limited to) events management, internal communications, sales and administrative support, Press & PR coordination, new dealer onboarding. 



Profiel

• At least 5 years’ experience in B2B marketing communications;
• Brand management experience;
• Great reporting and communication skills, with comfort presenting to key stakeholders;
• Excellent organizational skills and the ability to deliver to complex deadlines;
• Comprehensive knowledge of how to devise, create and implement campaigns;
• Excellent in English (written & spoken)

Organisatie- en afdelingomschrijving Our client is active worldwide in construction, but in this position you will work in the European headquarters in Limburg, which is very easily accessible due to its location near the highway. This is where the administration, the financial department, IT, product management, sales and marketing for Europe are located. 
They strive to embody a culture of limitless aspiration, innovation, open communication and collaboration. The culture creates an environment where employees can connect, and feel like family, as they work together to achieve great results. 

 

Aanbod

• You get the opportunity to work at one of the world’s leading machine manufacturers. You will work on an international level, in our new headquarters in Limburg;
• Fulltime contract, immediate indefinite duration;
• We offer an attractive salary and benefit package including meal vouchers, pension plan, and hospitalization insurance;
• Furthermore, you enjoy flexibility in hours to fit around your life and they have a homework policy (2days/week);
• Easily accessible.